The future of technology adoption belongs to developers.

The future of application deployment belongs in the cloud.

The future of databases belongs to open source.

That’s essentially the summary of Percona’s innovation strategy and that’s the reason I decided to join Percona – I believe the company can provide me with the perfect platform for my vision of the future of PostgreSQL.

So What Does That Mean, Really?

Gone are the days when deals were closed by executives on a golf course. That was Sales-Led Growth. The days of inbound leads based on content are also numbered. That is Marketing-Led Growth.

We are living in an age where tech decision-making is increasingly bottom-up. Where end-users get to decide which technology will suit their needs best. Where the only way to ensure a future for your PostgreSQL offerings is to delight the end users – the developers.

That’s Product-Led Growth.

PostgreSQL has been rapidly gaining in popularity. The Stack Overflow Developer survey ranked it as the most wanted database and DB-Engines declaring it the DBMS of the year 2020. DB-Engines shows steady growth in popularity of PostgreSQL, which outpaces any other database out there. It is ACID compliant, secure, fast, reliable, with a liberal license, and backed by a vibrant community.

PostgreSQL is the World’s Most Advanced Open Source Relational Database.

Being a leader in open source databases, I believe Percona is well-positioned to drive a Product Led Growth strategy for PostgreSQL. We want to offer PostgreSQL that is freely available, fully supported, and certified. We want to offer you the flexibility of using it yourself, using it with our help, or letting us completely handle your database.

Our plan is to focus on the end-users, make it easy for developers to build applications using our technology, delight with our user experience, and deliver value with our expertise to all businesses – large or small.

Data is exciting. Data has the ability to tell stories. Data is here to stay. 

Data is increasingly stored in open source databases. 

PostgreSQL is the most wanted database by developers. 

That is why I believe: Percona and PostgreSQL – Better Together.

In our latest white paper, we explore how customers can optimize their PostgreSQL databases, tune them for performance, and reduce complexity while achieving the functionality and security your business needs to succeed.

Download to Learn Why Percona and PostgreSQL are Better Together

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